BENEFITS OF HEALTHIER CHOICE LOGO (HCL) TO MANUFACTURERS AND CONSUMERS!
If you are a shopper looking for healthier food choices, all you have to do is to look out for the Healthier Choice Logo (HCL) by Malaysia Ministry of Health (KKM) !
The Healthier Choice Logo (HCL) is awarded to food products which meet compliance with the nutrient criteria requirement by Nutrition Division of Ministry of Health Malaysia (KKM).
These criteria differ with food categories, are science-based and where possible, bench-marked against other countries implementing similar guidelines. The aim of the criteria is to lower levels of “negative” nutrients and increase levels of “positive” nutrients in the food supply.
The Healthier Choice Logo (HCL) on packaged food products indicates that they are healthier options, and this helps consumers to make informed food choices when grocery shopping.
Eg 1, A breads displaying the HCL should contain no trans fat, less sodium and more dietary fibre compared to the regular bread.
Eg 2, A 3-in-1 coffee sachets contains no trans fat, less saturated fat and less sugar compared to regular 3-in-1 coffee powders.
Healthier Choice Logo (HCL) Malaysia help consumers to quickly identify healthier products within the same food category beside educate the public on the use of approved products within a healthy and balanced eating pattern and to encourage and promote good practices among food industries in producing “healthier choice” products.
Meanwhile, MYTEST LAB is an ISO 17025 Accredited Lab and Registered with Kementerian Kesihatan Malaysia (KKM) and readied to assist you for the above HEALTHIER CHOICE LOGO Information or Application !
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